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Seltzer/RTD Roundup: Primer Electrolyte Charged Hard Seltzers Launch; Braxton Brewing to Release ‘Canned Hard Seltzer Cocktail’
April 01. 2022
Anthony Spina and Matt Sievers – who’ve worked on brands such as Mark Anthony Brands’ White Claw and Mike’s Hard Lemonade and Pabst Blue Ribbon – have launched their own endeavor: Primer Electrolyte Charged Hard Seltzers….
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Rogue’s Monsters of IPA Campaign is Back
April 01. 2022
This April and May, Rogue’s Monsters of IPA will come to life as they face off in the ultimate duel, the Battle of the Beasts. Fans already know and love Batsquatch Hazy IPA….
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Deception Pass State Park Commemorates 100 Year Milestone with Community Events and Beer
April 01. 2022
Deception Pass State Park Turns 100 this year! Deception Pass State Park is the fourth most trafficked park in Washington State, with well over 2 million visitors annually….
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2 Towns Releases ‘Bigger, Badder, Bolder’ Sequel to The Bad Apple
April 01. 2022
2 Towns Ciderhouse is back and badder than ever with its newly released Super Bad Apple, a flagship line expansion of its ever-popular imperial-style cider, The Bad Apple….
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RTD Sales +155% vs. 2019, Led by Spirits-based Growth; 2021 Beer Shipment Volume Highest in More Than a Decade, Beer Institute Reports
April 01. 2022
Off-premise dollar sales of ready-to-drink canned cocktails (RTDs) and hard seltzers have more than doubled in the past three years, increasing +155% since 2019 (through January 8, 2022), according to…
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Lord Hobo Opens a Restaurant & Taproom in Downtown Boston
April 01. 2022
Lord Hobo Brewing officially opened the doors to their seaport location on March 17, 2022. Located in the heart of the city, at 2 Dry Dock Ave, the restaurant and taproom sprawl into a 3,500 sq foot space, accommodating up to 160 patrons….
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Anderson Valley Brewing Company Releases New Double IPA
April 01. 2022
Anderson Valley Brewing Company (AVBC) is making it a double this spring with the newest release from their Rotational IPA series, the Double IPA….
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Dogfish Head Launches Mandarin & Mango Crush & Brings Back 120 Minute IPA
April 01. 2022
National Beer Day is just around the corner and Dogfish Head Craft Brewery is giving drinkers a reason (or two) to celebrate!…
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Last Call: JuneShine Launches 1st Commercial; Wholesaler Beer Purchasing Expands in March, Although Seltzers/FMBs Orders Decline
April 01. 2022
San Diego-headquartered JuneShine released its first commercial campaign today, promoting its recently launched ready-to-drink, spirits-based canned cocktails with the tagline of “Dodge the Sugar.” Beer buyers’ behavior has “continued to…
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Gopuff Lays Off Hundreds of Workers
April 01. 2022
Delivery service Gopuff has laid off hundreds of employees as it aims to cut costs, the company confirmed today. Former employees claimed the number was more than 1,000….